We have all been taught that humor is the best medicine and luckily we have the luxury of this amusement at our fingertips. Social media is the most viewed outlet to relieve emotion as well as express it, which is why the all mighty trend the meme came about. In the world of social media platforms there is no rule book on how you need to act or what you should say. It is a free roaming space to express the nature of you or your company. As much as every business attempts to maintain a professional, clean-cut image… the truth is your followers need more than that. Being well humored, sarcastic, weird and random can be much more effective than posting stiff, buttoned-up posts to your social media accounts. Come alive and be the odd-ball that has everyone buzzing and sharing about to all their friends. But what can humor do for your company?

Pictures are worth a thousand words, but you want to make sure that image is delivering the message you want. Social media is the best way to portray your golf course's beauty and have immediate access whenever you need to add content. It is important to note that it is OKAY to edit photographs. Enhancing features and clearing out impurities makes your image stand out and stand apart from the rest. Smartphones have made photo editing easier with a few simple to navigate apps for both Android and iPhone users.

Social media has been changing the name of the game for quite some time now. It is no longer solely a spot for teenagers to post pictures with their friends, or for mothers to share their new “homemade” recipe that day. It has now become a way for companies to advertise and engage with targeted customers. The ever-changing ethos of social media marketing has provided more opportunities for businesses to reach potential customers, but to achieve this you must recognize that personalization is key while creating your posts.

A picture is worth a thousand words, and in today’s world of social media that is all it takes to become recognized. On your course's website, you have galleries and rotating albums of the beauty of each green. With all the hard work and maintenance your team provides, you want to show off your pride and joy; your golf course.  What better way to show case your business than through one of the most thriving social media platforms called Instagram.

Social media has become the new generation of communication as we know it. The method of infinite connection through use of hashtags, likes and shares has taken over the way in which a business brands themselves, especially golf courses. While controlling multiple social networking platforms might seem overwhelming, there are tricks to eliminating the hassle while still creating an online presence that maximizes your social potential. The methods to the madness of the social media world goes as follows, and if you stick to this list you’ll see the strength of your social media campaigns on the rise.

Social media has paved a new way to generate buzz for businesses everywhere.  Over 90 percent of marketing companies apply the tool of social networking.  There is no better way to reach an audience than targeting them on platforms you know they are interacting with.  Social media has a resourceful way of gaining the reader’s attention, more so, than a commercial or billboard that people have become more immune to throughout the years.

There are an endless amount of ways to reach your customers through social media.  You have Facebook, Twitter, Instagram, LinkedIn, the list goes on and on.  But this now deems the question, out of all the social networking services, which one is right for your company?

With social media, it is very easy to fall into a set of habits that are difficult to break from, mostly because it seems to work for you throughout the year. Unfortunately, to further your social success you have to switch things up from time to time. As we all know, the holiday season can see some slow times at the golf course, due to inclement weather conditions, but this is the amble time to devote your attention to create new, creative ways to connect with your customers. You might even sell more golf! Below are 4 social media habits to break, going into the 2016 holiday season.