• 5 Myths About Email Marketing

    Aaron Dyer  •  September 7, 2016

Myth 1.  Consumers are bombarded by Emails from Major Brands.  

60% of consumers received 6 emails or less per day and 40% of those were less than 3 per day.

Myth 2. The best time to send Emails is 3PM on Thursday.  

85% of emails are opened within 2 days of receiving them.  Only 21% of purchases happen within the first 2 days of receiving the email.  32% of purchases take place 2 weeks after receiving the email. 

Myth 3. You shouldn’t send emails to “inactive” users after 6 months.

20% of your annual opens happen from users who were previously inactive for 6 months or more.

Myth 4. Consumers are quick to mark emails as the “spam”.  

On average, less than 1 out of 2000 subscribers will mark your email as such.

Myth 5. Companies sending more emails will get ignored more. 

Sending twice as many emails DOUBLES the amount of emails being opened – thus increasing revenues. 
 

If you’re tied down by the limitations of your current provider, This email address is being protected from spambots. You need JavaScript enabled to view it.today to enhance your website and online marketing.  

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