• 10 Must Know Facts About Email Marketing for Golf Courses

    Aaron Dyer  •  June 15, 2015

Don’t count out Email marketing – it’s the second most powerful conversion tool your golf course has, after your website. Here are ten must know facts about email marketing that every facility operator should see....

  1. 44% of email recipients made at least one purchase last year based on a promotional email.
  2. 33% of email recipients open email based on subject line alone.
  3. Roughly half of an email list will be active – either opening or clicking on emails.
  4. Personalized subject lines are 22.2% more likely to be opened.
  5. 7 in 10 people say they made use of an offer or discount from a marketing email in the prior week.
  6. Monday emails had the highest revenue per email.
  7. 27% of consumers were more likely to say their favorite companies should invest in more email.
  8. Emails that include social sharing buttons have a 158% higher click-through rate.
  9. For every $1 spent, $44.25 is the average return on email marketing investment.
  10. 64% of decision-makers read their email via mobile devices.

Want to learn more? Need a true email marketing software integrated with your website and social media? We can do that.

This email address is being protected from spambots. You need JavaScript enabled to view it. to learn more or schedule a live demonstration

 *-Source: Salesforce® Blog | Jul 12 2013 by Amanda Nelson 

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